A business owner reacts to Clear Channel Radio's "branding conference" by declaring radio commercials are "a waste of money." Radio advertising guru Dan O'Day responds with a surprising, frank analysis.
Tuesday, April 27, 2010
Tuesday, April 20, 2010
VOICE OVER AUDITIONS
Top Hollywood voice talent casting agent and voice acting coach gives inside scoop on how to book more voice over auditions.
Monday, April 19, 2010
BURGER KING COMMERCIALS IN SAUDI ARABIA
Two brilliant, surprising commercials analyzed by advertising guru and top radio commercial copywriter Dan O'Day.
Sunday, April 18, 2010
RADIO DJ SALARY: HOW MUCH DO THEY REALLY MAKE?
The Radio DJ Salary Calculator lets you know how much money that disc jockey REALLY makes.
Just tell us how much money the disc jockey claims to earn, answer a few easy questions, and we'll reveal the truth about his or her actual salary....
Wednesday, April 7, 2010
DODGE RAM TV COMMERCIAL ADVERTISEMENT ATTACKED
Dodge Ram's TV ad campaign boasting about its award receives a blistering commercial critique from advertising guru Dan O'Day.
Friday, April 2, 2010
DR. SCHOLL'S RADIO ADVERTISEMENT CRITIQUE
Radio advertising guru Dan O'Day critique's Dr. Scholl's radio commercial and compares it to their TV advertisement.
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